NRF Rev (formerly the RLA Conference & Expo) is a new event focused on helping retailers, brands and manufacturers reduce costs and increase profits through reimagined returns, refurbishing, reselling and reverse logistics processes. Dive into cutting-edge strategies and forge important partnerships that will enhance your reverse logistics, supply chain and circularity initiatives.
Registration for NRF Rev will open Sept. 8.
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Dates: January 11–12, 2026
Location: Sheraton Times Square in New York City
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Returns aren’t just a cost of doing business — they’re an opportunity for profit.
A smart reverse logistics strategy can unlock new revenue, strengthen customer loyalty and drive real progress toward sustainability goals. As retail evolves, so does the value of what comes back and how returns get resold.
At NRF Rev, you'll explore the strategies, tools and partnerships that are redefining the returns management process — and you'll experience it all through a dynamic program that includes:
From profitability to sustainability, the future of returns and reverse logistics is full of opportunity — and complexity. NRF Rev will bring together industry leaders, innovators and experts to explore the strategies and tools that are shaping what’s next.
Practical visions of retail’s future
Profitable, sustainable and circular
Circularity collaborations
Creating value together
Reverse logistics reimagined
Driving down costs, powering up efficiency
Resell, donate or recycle
Optimizing reverse logistics and maximizing asset recovery
From hassle to halo
Turning returns into a loyalty driver
The post-purchase moment
Where customer experience truly begins
Circular fashion drivers
Regulatory pressure meets consumer demand
Circular fashion
Realizing returns, reverse and revenue
Resale retail
Making money selling it again
CFO view
The challenges and opportunities of retail returns
The growth of returns
What does the data show?
Designing for the returns journey
Sustainable products from the inside out
Digital product passports
How they're redefining ownership and lifecycle
Source to store
Unlocking supply chain traceability with technology
Frictionless funds
Reimagining refunds and consumer trust
Where does it go?
Closing the loop with post-consumer tracking
NRF Rev offers exclusive exhibit and sponsorship opportunities that connect you with the largest and most engaged audience in the industry.
There will be a special discounted rate at the Sheraton Times Square for NRF Rev attendees. This special rate will be available beginning Sept. 8.
Check back soon for details.